Build Brands, Enhance Shelf Appeal With Innovative Shaped Aerosol Packaging From Crown Holdings

PHILADELPHIA, Aug. 28 /PRNewswire-FirstCall/ -- Marketers of food, personal care products, household cleaners, air fresheners as well as certain industrial consumables and automotive care products can now build brand differentiation, enhance shelf appeal, and strengthen consumer loyalty with innovative shaped aerosol packaging from Aerosol Packaging affiliates of Crown Holdings, Inc. (NYSE: CCK).

Shaping offers an ideal solution for marketers seeking to develop an imaginatively designed package. Steel, the metal of choice for aerosol packaging, can be expanded by 25%, allowing a wide scope of possibilities when developing desired shapes. With its proprietary technology, Crown can work with marketers to create packages featuring subtle shaping or highly innovative asymmetrical designs, helping products stand out on competitive retail shelves. Crown's high quality lithographic decoration further enhances the appearance of shaped aerosol packaging.

Crown ensures consistently high quality shaped aerosol packaging with a unique blow forming process to maximize container integrity and product protection. During this process, no tooling or liquid is inside the container, preventing damage to internal coatings. Unlike other shaping techniques, such as mechanical expansion and water jet forming, blow forming also maintains a better surface finish and glossiness of the final package.

The shaping process begins by placing preforms into precision-engineered molds to create specified shapes. High-pressure air causes the steel to expand and take the shape of the mold. Once expansion is complete, the uniquely shaped package is removed and sent for filling.

Crown Holdings, Inc., through its affiliated companies, is a leading supplier of packaging products to consumer marketing companies around the world. World headquarters are located in Philadelphia, Pennsylvania.

SOURCE Crown Holdings, Inc.