Zeller Plastik to Showcase Latest Innovations in High-Quality Closures and Dispensing Systems at HBA 2003

PHILADELPHIA, Aug. 6 /PRNewswire-FirstCall/ -- Packagers of cosmetic and personal care products can inspect next-generation closure technology from Zeller Plastik, the plastic closures subsidiary of Crown Holdings, Inc. (NYSE: CCK), at Booth #1335 during HBA 2003, September 30 to October 2, at the Jacob K. Javits Convention Center in New York City.

A full range of Zeller's unique and high quality closures will be on display, including the new Orion(TM) snap-on and Maximo(TM) flip-top.

The Orion(TM) is a unique and attractive two-piece oval closure that enhances visual brand appeal, provides easy-open convenience, and can quickly and cost-effectively be integrated into existing capping lines using snap-on technology. It is ideal for personal care product applications such as shower gels and shampoos.

The Maximo(TM) is a new flip-top closure with an innovative design that facilitates cleaner dispensing of personal care, food and household products. The closure prevents leakage and is perfect for one-handed dispensing of products such as dishwashing liquid.

In addition, Zeller has added a 30mm-diameter model to its tube closure line. The company is working with distributors and manufacturers of bottles and tubes to bring to market "package offerings" of bottles and tubes complete with closures. Customers will have the opportunity to review these products for the first time at HBA 2003.

"We are excited to be a part of such a prestigious show," said Nancy Kane, marketing coordinator for Zeller Plastik. "Our focus is to go beyond simply selling closures. Our customized dispensing closures and strategic consultation help support brand equity in a competitive marketplace and drive sales for our customers."

Crown Holdings, Inc., through its affiliated companies, is a leading supplier of packaging products to consumer marketing companies around the world. World headquarters are located in Philadelphia, Pennsylvania.

SOURCE Crown Holdings, Inc.