Estathé® (Ferrero Group) Partners with Crown to Launch an Engaging Summer Promotion in Cans
Publish Date
Tuesday, May 28, 2024
Estathé®, an iconic Italian tea leaf beverage produced by Ferrero Group, has partnered with Crown to launch a refreshing summer promotion in aluminum cans, an infinitely recyclable package. Introduced in a trendy 330ml “Sleek” format with optimized weight –Crown’s lightest can, this vibrant marketing campaign depicts a cast of funny and typical beach characters with whom consumers have likely interacted...
New Study From Crown Holdings and IAI Actions Critical Steps To Strengthen Global Aluminum Beverage Can Recycling
Publish Date
Monday, September 18, 2023
Study identifies 20 levers to contribute to a savings of 60 million metric tons of CO2 TAMPA, Fla., Sept. 18, 2023 /PRNewswire/ -- Improvements to beverage can recycling practices in six countries around the world could help to reduce global CO2 emissions by up to 60 million metric tons by 2030, according to a new study commissioned by Crown Holdings...
Kristal Kola To Launch Türkiye’s First Spring Water in Cans
Crown Bevcan EMEA to help brand deliver sustainable messaging to Turkish consumers
Publish Date
Tuesday, December 13, 2022
Yardley, PA – December 13, 2022 – Kristal Kola (Kristal) is set to launch the Turkish market’s first spring water in cans, delivering a sustainable product in sustainable packaging with powerful messaging to match. The company selected Crown Bevcan EMEA, a business unit of Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com), as its packaging partner. In addition to being...
Read the full article: Kristal Kola To Launch Türkiye’s First Spring Water in Cans
Moving Forward Together on the Sustainability Journey: Key Takeaways from the Global Aluminium Can Sustainability Summit
Publish Date
Monday, October 24, 2022
In September, Crown teamed with Ardagh Metal Packaging, the Can Manufacturers Institute and the International Aluminium Institute to host the first Global Aluminium Can Sustainability Summit, which took place in Rome, Italy. The Summit brought together over 100 global attendees from various parts of the aluminum supply chain, such as primary material suppliers, can sheet suppliers, packaging manufacturers, beverage can...
Every Can Counts Survey Results: Two in Three European Consumers Believe More Should Be Done to Encourage Recycling
Publish Date
Wednesday, October 5, 2022
The latest consumer poll results by Every Can Counts (ECC) highlight that a truly sustainable future will require close collaboration between governments and beverage brands. The Recycling Habits and Attitude in Europe 2022 survey explores current recycling habits, identifies barriers and motivations to increase recycling (particularly while out-of-home), assesses knowledge around the recycling of aluminum beverage cans and uncovers messages...
Crown’s New Sustainability Report Emphasizes Forward Momentum Toward Achieving Twentyby30 Goals
Publish Date
Monday, August 22, 2022
YARDLEY, Pa., Aug. 22, 2022 /PRNewswire/ -- Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com) has published its 2021 Sustainability Report to share progress against its dedicated Twentyby 30 sustainability strategy and other key environmental, social and governance (ESG) achievements during fiscal years 2019 through 2021. Launched in 2020, Crown's comprehensive Twentyby 30 program includes 20 measurable sustainability goals to...
Socorro Bebidas Expands Its Portfolio Into Mineral Water Using Crown’s Sustainable Packaging Alternative
Established Brazilian beverage company chooses metal packaging for its category debut
Publish Date
Wednesday, August 3, 2022
Yardley, PA – August 3, 2022. Crown Embalagens Metálicas da Amazônia S.A., a subsidiary of Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com), has partnered with Brazilian beverage producer, Socorro Bebidas (Socorro), to extend its line of mineral water to include infinitely recyclable beverage cans. The brand, Acquíssima, is currently available in supermarkets across Brazil in two SKUs: Personnalité (natural...
Crown to Reinforce Its Commitment to Sustainability at Drinktec 2022
Publish Date
Monday, August 1, 2022
Yardley, PA – August 01, 2022. Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com), will highlight its sustainability initiatives at Drinktec 2022 (September 12-16, 2022; Munich) – the first in-person event to be held in the beverage industry since 2019. Visitors to Stand 434, Hall C4, will get an update on the Company’s progress versus its sustainability commitments as well...
Read the full article: Crown to Reinforce Its Commitment to Sustainability at Drinktec 2022
New Can Manufacturers Institute Report Shows How the Can Industry will Meet Its Ambitious Recycling Rate Targets
CMI Publishes Aluminum Beverage Can Recycling Primer and Roadmap that Also Details How the Aluminum Beverage Can was Made to be Recycled and Became the Most Recycled Beverage Container in the United States
Publish Date
Tuesday, July 12, 2022
WASHINGTON, DC (July 12, 2022) – Can Manufacturers Institute (CMI) published today a detailed aluminum beverage can recycling primer and roadmap that explains how the ambitious U.S. aluminum beverage can recycling rate targets that CMI members announced in November 2021 will be achieved. Those targets are reaching a 70 percent recycling rate by 2030, 80 percent by 2040 and 90...
Aluminum Beverage Can Manufacturers Ardagh Metal Packaging and Crown Holdings Provide Funding for Leases to Spur Additional Can Capture Equipment in Recycling Facilities
Recycling Facility Testing Shows Strong Opportunities to Capture Cans for Revenue Generation and Recycling
Publish Date
Tuesday, June 21, 2022
WASHINGTON, DC -- June 21, 2022 -- As part of a concerted effort to increase aluminum beverage can recycling, Ardagh Metal Packaging (AMP) and Crown Holdings (Crown), working with its trade organization Can Manufacturers Institute (CMI), are providing financing for leases of can capture equipment for recycling facilities. While continuing to offer grants as the two aluminum can manufacturers funded...
Crown Celebrates Sustainability Achievements From Across Its Global Network
Company’s latest Chairman’s Sustainability Awards recognize notable accomplishments in environmental sustainability, safety, community engagement and zero waste to landfill
Publish Date
Thursday, January 13, 2022
Yardley, PA – January 13, 2022. Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com) has recognized several operations in its global network for making a substantial impact on the Company’s sustainability goals. The biennial Chairman’s Sustainability Awards program, which honored its first class of winners in 2013, celebrates the manufacturing facilities or operating divisions that have shown outstanding leadership and...
Read the full article: Crown Celebrates Sustainability Achievements From Across Its Global Network
Texas Recycling Facility Fifth Recipient of Aluminum Beverage Can Capture Grant Program Funded by Ardagh Metal Packaging and Crown Holdings
Grant Awarded by The Recycling Partnership in Partnership with Can Manufacturers Institute Enables Can Capture Equipment that will Result in 4 Million More Aluminum Beverage Cans Recycled Annually
Publish Date
Tuesday, December 14, 2021
A recycling facility in Kilgore, TX, received a critical upgrade that will now sort out aluminum cans from single-stream recyclables with an effective eddy current rather than by hand.
Can Manufacturers Institute Members Commit to Aluminum Beverage Can 70 Percent Recycling Rate by 2030
Can Industry Plans to Achieve New Heights in Recycling Levels, Building on Its Strength as the Most Recycled Drinks Package in the United States and the World
Publish Date
Wednesday, November 10, 2021
WASHINGTON, DC (November 10, 2021) – Can Manufacturers Institute (CMI) beverage can manufacturer and aluminum can sheet producer members are committing to achieving ambitious U.S. recycling rate targets including a 70 percent recycling rate by 2030. These new targets will improve the circularity of the aluminum beverage can while demonstrating to beverage companies and consumers the industry’s dedication to ensuring...
Milwaukee Area Recycling Facility Latest Recipient of Aluminum Beverage Can Capture Grant Program Funded by Ardagh Metal Packaging and Crown Holdings
Grant Enables Additional Can Capture Equipment that will Result in more than 27 Million More Aluminum Beverage Cans Recycled Annually
Publish Date
Monday, November 8, 2021
MILWAUKEE, WI – Ardagh Metal Packaging and Crown Holdings funded a new aluminum can capture grant awarded to a recycling facility jointly owned by City of Milwaukee and Waukesha County to install equipment that will capture crushed or flattened cans missorted into the material destined for the landfill. Once installed in the recycling sortation facility, this equipment will result in...
Crown Achieves Aluminium Stewardship Initiative (ASI) Certification for Its Brazilian Operations
ASI Performance Standard serves as first milestone within several regional ASI certification initiatives and aligns with Company’s Twentyby30 sustainability program
Publish Date
Friday, October 29, 2021
Yardley, PA – October 29, 2021 – The Aluminium Stewardship Initiative (ASI) has certified Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com) against the ASI Performance Standard for responsible production, sourcing and stewardship of aluminum with a focus on material stewardship. The Standard, which assesses and confirms the ethicality of metal packaging production activities within Crown’s Brazil operations, advances the...
Crown Teams with Velox to Launch Fastest Digital Beverage Can Decorator
Publish Date
Wednesday, October 6, 2021
Joint activity to deliver market firsts for production speeds, design capabilities and flexibility for beverage brands YARDLEY, Pa., Oct. 6, 2021 /PRNewswire/ -- Leading metal packaging manufacturer Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com) has announced collaboration with Velox Ltd., an innovative developer and manufacturer of direct-to-shape digital decoration solutions, to provide beverage brands with game-changing digital decoration technology...
Read the full article: Crown Teams with Velox to Launch Fastest Digital Beverage Can Decorator
Zai Urban Winery Tells an Epic Story in Metal
Publish Date
Friday, August 6, 2021
Crown Bevcan Europe & Middle East helps Zai Urban Winery launch high-quality wine in a convenient, sustainable format Yardley, PA – August 06, 2021. Italian consumers are in for a real treat with the launch of Zai Urban Winery’s organic wine in beverage cans. And Crown Bevcan Europe & Middle East (Crown) was called to bring to life this visually...
Read the full article: Zai Urban Winery Tells an Epic Story in Metal
Crown Helps Cruzcampo (Heineken) Launch "Con Mucho Acento" Summer Campaign to Praise Its Roots and Celebrate Diversity
The Heineken flagship beer cans feature Accents™ technology to offer consumers an original collectable series
Publish Date
Thursday, July 15, 2021
Yardley, PA – July 15, 2021. To bring its summer campaign to life on its packaging, iconic beer brand Cruzcampo, a member of the Heineken Spain family, turned to Crown Bevcan Europe & Middle East (Crown) to produce a series of 12 novel can designs. With a campaign theme of “Con Mucho Acento,” which translates to “heavily accented” in English...
Report from the Aluminum Association and the Can Manufacturers Institute: Metal Remains the Recycling Champ
Publish Date
Tuesday, June 1, 2021
With metal packaging as our primary product, sustainability is ingrained in our business and will remain a core value for our Company moving forward. Through our Twentyby 30 program, we are working with industry partners to educate our supply chain about how the format’s high recyclability and recycling rates support collective goals to advance the Circular Economy. A recent report...
Recycling Facilities in North Carolina and Texas Are Initial Recipients of Can Manufacturers Institute’s Aluminum Beverage Can Capture Grant Program
Two Grants for Additional Can Capture Equipment Have Potential to Capture Per Year More than 36 Million Aluminum Beverage Cans, Typically Most Valuable Material in the Recycling System
Publish Date
Tuesday, April 13, 2021
Two Grants for Additional Can Capture Equipment Have Potential to Capture Per Year More than 36 Million Aluminum Beverage Cans, Typically Most Valuable Material in the Recycling System