Philadelphia, PA – September 11, 2017. CROWN Bevcan Europe and Middle East, a business unit of Crown Holdings, Inc. (NYSE: CCK) (Crown) ( www.crowncork.com), highlights a range of innovations to help beverage brands foster interaction with consumers and attract attention at point-of-sale at Drinktec 2017 (September 11-15, 2017; Hall A1 Stand 133). Today marks Crown’s global launch of its new...

Crown officially opened its new beverage can plant in Monterrey on August 29, 2017, expanding its operations in Mexico and supporting growing demand for metal packaging from consumers and brand owners. A special grand opening event drew corporate members of the Company, regional and state officials, customers, as well as vendors and suppliers. The plant, the Company’s fourth beverage can...

Today, we’re more connected than ever before, and future generations will live in a world where digital interaction will influence even more aspects of our lives. New technology is changing the way society engages with everything around us, including packaging. Let’s take augmented reality (AR) and virtual reality (VR) as an example. According to the International Data Corporation (IDC),[1] rapid...